E-Learning (AI) - AI Marketing

Introduction

AI Marketing explores integrating artificial intelligence into modern strategies. Learn to leverage AI for consumer analysis, optimise campaigns, and personalize experiences. This course covers machine learning, chatbots, and ethical considerations. Gain practical insights into AI's transformative impact on market research, segmentation, and the dynamic landscape of digital marketing, providing a skill set for capitalizing on AI for marketing.

Learning Objectives

1. Compare the different AI tools for marketing and their various uses and applications

2. Recognise diverse ways AI can be used for customer relationship management and possible future applications

3. Define AI marketing and ascertain its modern-day uses in different industries and businesses around the globe

4. Identify the key concepts in AI marketing as well as the gradual evolution of AI in the marketing world

5. Discuss the personalisation and targeting of the desired audience using AI in order to achieve desired results

6. Analyse customer behaviour using predictive analysis and apply AI-driven content creation and optimisation

7. State methods for using AI in search engine optimisations and its various applications in the industry.

   
   

Duration

1.5 to 3.0 hours of learning

Fees

Free course for learning

Course Start Date & Time

Learn anytime & anywhere

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